Push-notification advertising is a relatively new format, that allows advertisers to show their ads in web-push browsers notifications or mobile applications notifications. Pros and cons of push notification advertising What are the advantages of push-ads: Human traffic (there are no bots, since it’s hard to imitate push-notification behavior and format…

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If you’re buying search ads you probably have no idea about traffic source problems. That happens since you are actually using only one source, for example Google Adwords. But, you may have tested some other traffic sources. Bing, Yahoo, Quora, Facebook, Instagram ads or something. And they all showed you different…

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