Digital Ads

If you’re buying search ads you probably have no idea about traffic source problems. That happens since you are actually using only one source, for example Google Adwords. But, you may have tested some other traffic sources. Bing, Yahoo, Quora,¬†Facebook, Instagram ads or something. And they all showed you different…

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There are lots of cryptoinvestors, that would like to buy your tokens, but how to reach them? Let’s see how many different channels you can use and how effective they can be. Offline ICO promotion Not so much to do about offline, since it’s a digital product. Probably the only…

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Digital advertising is all about precise targeting. The better you define your audience the less money you spend on ads and the more conversions you get. Modern Ad Networks including Facebook are trying to give as many targeting options as possible, but they still can’t match everyones needs. There is…

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You probably came across some articles about AI, artificial neural network, machine learning, data mining, big data or something like that. But you still can’t say for sure if you know what all that mean for programmatic. DMPs, Data Management Platforms know more about you than you think. Trackers get…

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